Fashion designer Tom Ford has a long history of sexually exploitative advertising. Ads for the label sexually objectify women, reducing them to a series of sexualised body parts, or depict naked women alongside fully clothed men.
The designer has defended his sexist advertising by arguing he is an 'equal opportunity objectifier' who is 'just as happy to objectify men'. While we argue that reducing any person to the status of object is problematic, it is typically women on the receiving end of this treatment.
Ford goes on to justify his exploitation of women: "My women are not sitting there waiting for someone, they’re taking charge. Doesn’t matter whether they’re naked – they’re powerful."
We beg to differ.