Wake Up With A Big One

While Collective Shout primarily campaigns against the objectification of women and sexualisation of girls we do from time to time have examples of men being objectified cross our desks. The Body Shop have done it again with their latest 'Wake Up With A Big One' ad campaign

body_shop_wake_up_with_a_big_one_ad.jpg

As you can see from the picture below the display took up quite a bit of their front window area

Body_Shop_window_ad_wake_up_with_a_big_one_2014.jpg

And here is a screen shot from their YouTube explanation.

body_shop_wake_up_with_a_big_one_ad_youtube_grab_2.jpg

Take Action!

Contact the Body Shop here - http://www.thebodyshop.com.au/Contact.aspx

Facebook - https://www.facebook.com/TheBodyShopAustralia

Twitter - https://twitter.com/thebodyshopaust

The Advertising Standards Board has dismissed complaints

Click here to read the determination


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