What's the issue?

Why is it harmful?

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"..The representation of children as miniature adults playing adult sexual roles sends a message to pedophiles that, contrary to laws and ethical norms, children are sexually available.” (The Australian Institute)

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What is the real object in this image?

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Did You Know...

  • Boys aged between 14-17 are the most frequent users of pornographic materials in Australia
  • Pornography has greatly affected the use of “sexting,” causing 51% of young girls between the ages of 15-19 to feel social pressure to share naked selfies online.
  • Pornography normalises sexual violence and provides unrealistic understandings of sex and sexuality
  • Research shows that having honest and open discussions with a parent or trusted adult (i.e school teacher, mentor, relative) benefits an adolescent and provides a positive perspective on their bodies and helps them to be aware of normal sexual behaviours.

(Australian Institute of Family Studies)


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You can defend their right to childhood

Everyday our young people are exposed to more brands continuing to sexualise girls and objectify women. You can bring change to this sexploitation, stop companies from degrading women and prevent its devastating effects on young people.

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