Ad Standards upholds complaints against Honey Birdette digital 'peep show' ad campaign

The suburban shopping centre sex shop still ignores Ad Standards with impunity 

From the Ad Standards Panel Case Report:

The Panel considered that the flashing nature of the images which included a high- level of nudity gave the impression of a peep-show and added to the sexualised feel of the advertisement. The Panel considered that the clear presentation of nudity in the advertisement and the sexualised nature in the way the images were presented in the quick succession edit combined to create marketing content that did not treat the issue of sexuality with sensitivity to the relevant audience.

Read full report



Honey Birdette Chermside July 2019

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  • Melinda Liszewski
    published this page in News 2019-08-25 19:44:05 +1000

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