Collective Shout commends Big W for their decision to bin sexualised LOL Dolls.
In a message sent to our campaigns manager, Big W said in part:
We have listened to our customers' concerns and have made the decision to remove the range of LOL Surprise #hairvibes dolls from our shelves.
The swift action from Big W is a good example of corporate social responsibility. This also shows that it's worth taking the time to get in touch with retailers like Big W with concerns about products and advertising. Read more about Big W below.
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