Sexualisation

Sexualisation

In its report on the sexualisation of girls the American Psychological Association defined sexualisation this way:

There are several components to sexualization, and these set it apart from healthy sexuality. Sexualization occurs when

1) a person’s value comes only from his or her sexual appeal or behavior, to the exclusion of other characteristics;

2) a person is held to a standard that equates physical attractiveness (narrowly defined) with being sexy;

3) a person is sexually objectified — that is, made into a thing for others’ sexual use, rather than seen as a person with the capacity for independent action and decision making; and/or

4) sexuality is inappropriately imposed upon a person.

All four conditions need not be present; any one is an indication of sexualization. The fourth condition (the inappropriate imposition of sexuality) is especially relevant to children. Anyone (girls, boys, men, women) can be sexualized. But when children are imbued with adult sexuality, it is often imposed upon them rather than chosen by them. Self-motivated sexual exploration, on the other hand, is not sexualization by our definition, nor is age-appropriate exposure to information about sexuality.

Opposing sexualisation is not the same as opposing sex or sexuality. Collective Shout is for a culture in which people can develop and express healthy sexuality in their own time. To achieve this we must resist a culture that tells people their sexual value is all they are.

Click here for more links to research on sexualisation.

See below for articles tagged 'sexualisation.'


Honey Birdette founder demands special treatment from Ad Standards (again)

According to the Courier Mail, Honey Birdette founder Eloise Monaghan is “incensed” that Ad Standards is investigating a complaint against an image on the sex...

The sexual exploitation and sale of children: UN Special Rapporteur releases report

*Content warning- this article mentions child sexual abuse which may be distressing for some readers*

No, sexualisation does not equal empowerment: our response to JLo

JLo has responded to criticisms over her sexualised SuperBowl 2020 Halftime performance with Shakira.

Researchers say pop music literacy should begin as soon as kids start school

Media Release via University of South Australia

SLAMMED! Sexist Ultra Tune ad broadcast during women’s tennis condemned

Ultra Tune has launched its latest "unexpected situations" TV ad to advertise its roadside assistance service. The ad, a knock-off of 1990’s action drama Baywatch, opens with...

Sexist grooming of boys - brought to you by KFC

KFC stereotypes women - and young boys - in new TV ad

Why child sex dolls will not prevent child sexual abuse

We have previously exposed major shopping app Wish selling lifelike, child-sized sex dolls marketed for men's sexual use. These products exist to aid users in their...

Ad Standards gives green light to more sexualised ads

And ignores the global research in the process The latest case reports from the ad industry's self regulatory body, Ad Standards, have been published and...


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