Sex shop given free rein to broadcast sexist and demeaning portrayals of female athletes

Once again "The advertiser has not provided a response to the Panel's determination"

Revised ad Code of Ethics fails to bring repeat offender Honey Birdette into line

Billionaire business mogul Brett Blundy’s sex shop brand Honey Birdette has served up another round of porn-themed ads in family-friendly shopping centres around the country. As in previous campaigns, the floor-to-ceiling ads are sexualised and sexist: near-naked women reduced to body parts, undressed (bar a few straps and the odd transparent-mesh panel) and posed - legs spread and vulvas on show - for the male gaze. 

Honey Birdette rolls out new porny window displays just in time for XMAS holidays 

The presence of Santa in public places like shopping malls naturally attracts the interest of children. This fact seems to have no bearing at all on sex store Honey Birdette, which has a long history of appropriating the popular figure of Christmas cheer in its full length window displays.

Another Ad Standards fail

One man, five days and actually caring about the community has achieved what Ad Standards, a comprehensive advertising Code of Ethics (and accompanying Practice Note), a 22-member panel and a weeks-long review process could not: takedown of a sexist, objectifying advertisement from Perth’s public buses.

Ad Standards continues to transmits abusive advertiser responses to complainants via case reports

House Standing Committee on Social Policy and Legal Affairs Inquiry into family, domestic and sexual violence