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Pages tagged "ad standards"


Back-to-back breaches of ad code following Honey Birdette’s ‘visible labia’ video

Posted on News by Collective Shout · July 27, 2021 2:45 PM · 2 reactions

Westfield-based sex shop chain racks up 50th violation

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Ad Standards endorses Honey Birdette upskirting ads after new porn style ads are released

Posted on News by Collective Shout · May 17, 2021 1:22 PM · 1 reaction

[*Updated*] Repeat offender untouchable under ad industry self regulation

Honey Birdette has rolled out a new porny ad campaign - before the self-regulated industry “watchdog” Ad Standards has even finished ruling on ads from its last campaign. In this latest show of ad industry self-regulation failure, the sex store’s upskirting and tennis-themed ads were bumped to make way for a new objectifying and porn-inspired casino-themed campaign - timed ahead of the opening of its new Las Vegas store - dubbed ‘Lucky Number’. 

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Ad industry self-regulation allows pornified representations of women in sport in shopping centres

Posted on News by Caitlin Roper · April 23, 2021 1:56 PM · 1 reaction

Sex shop given free rein to broadcast sexist and demeaning portrayals of female athletes

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Ad Standards upholds Honey Birdette Complaint: "The images are similar to ones stereotypically seen in a men’s magazine or calendar"

Posted on News by Melinda Liszewski · March 11, 2021 5:00 PM · 1 reaction

Once again "The advertiser has not provided a response to the Panel's determination"

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Legs spread, vulvas exposed: Champions of Change aid Brett Blundy brand’s faux female empowerment (again)

Posted on News by Collective Shout · February 24, 2021 4:10 AM · 1 reaction

Revised ad Code of Ethics fails to bring repeat offender Honey Birdette into line

Billionaire business mogul Brett Blundy’s sex shop brand Honey Birdette has served up another round of porn-themed ads in family-friendly shopping centres around the country. As in previous campaigns, the floor-to-ceiling ads are sexualised and sexist: near-naked women reduced to body parts, undressed (bar a few straps and the odd transparent-mesh panel) and posed - legs spread and vulvas on show - for the male gaze. 

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Updated AANA Code of Ethics takes effect today, but we have serious doubts

Posted on News by Caitlin Roper · February 01, 2021 6:34 PM · 1 reaction
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Sex shop 3-way bondage-Santa: Happy Christmas from your local shopping mall

Posted on News by Lyn Kennedy · December 18, 2020 7:31 AM · 2 reactions

Honey Birdette rolls out new porny window displays just in time for XMAS holidays 

The presence of Santa in public places like shopping malls naturally attracts the interest of children. This fact seems to have no bearing at all on sex store Honey Birdette, which has a long history of appropriating the popular figure of Christmas cheer in its full length window displays.

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Ad Standards endorses ‘JobSeeker boob job’ ad on Perth bus - weeks after Peter from the Public Transport Authority ordered its removal

Posted on News by Lyn Kennedy · December 11, 2020 12:28 PM · 1 reaction

Another Ad Standards fail

One man, five days and actually caring about the community has achieved what Ad Standards, a comprehensive advertising Code of Ethics (and accompanying Practice Note), a 22-member panel and a weeks-long review process could not: takedown of a sexist, objectifying advertisement from Perth’s public buses.

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Ad Standards transmits Honey Birdette abuse to community members (again)

Posted on News by Caitlin Roper · December 02, 2020 4:13 PM · 1 reaction

Ad Standards continues to transmits abusive advertiser responses to complainants via case reports

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Normalisation of 'rough sex' in pop culture has led to “culturally approved script” for men who kill women

Posted on News by Caitlin Roper · November 20, 2020 4:44 PM · 1 reaction
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