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Pages tagged "Ad Standards Panel complaints upheld"


"Strongly sexualised:" Ad Standards upholds complaints against Honey Birdette shop front display

Posted on News by Melinda Liszewski · May 27, 2019 1:23 PM

As usual Honey Birdette ignores the ruling; continues violating advertising standards

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"Coming soon:" Ad Standards upholds complaints against new Honey Birdette store

Posted on News by Melinda Liszewski · May 27, 2019 11:51 AM

As expected: "The advertiser has not provided a response to the Panel's determination"

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Honey Birdette breaches Ad Standards. Again.

Posted on News by Melinda Liszewski · April 01, 2019 3:46 PM

Will this decision be enforced? Of course not

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Wicked Campers fails to respond to Ad Standards, triggering new Qld legislation to de-register offending vehicle

Posted on News by Melinda Liszewski · March 07, 2019 5:00 PM

Qld registered Wicked Camper van (registration 035 YML) with the slogan: ‘You obviously mistaken me for someone who gives a fuck’

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Ad Standards rules on Honey Birdette Christmas sexploitation ads

Posted on News by Caitlin Roper · January 13, 2019 8:34 AM

In previous years, sex shop Honey Birdette Christmas shopfront ad campaigns have typically featured Santa Claus. One depicted the beloved children’s icon on his back being straddled by a lingerie-clad model, another with him tugging at a model’s underwear, and another BDSM-themed scenario shows Santa bound and gagged alongside a model in red lingerie.

It’s safe to say that our expectations for 2018 were low.

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"Nothing says romance like choking on a ...."

Posted on News by Caitlin Roper · December 03, 2018 4:29 PM

This is why we need legislation against Wicked Campers.

Ad Standards has upheld complaints against a Wicked Camper van emblazoned with the slogan “Nothing says romance like choking on a d*ck because you’re choosing his penis over air. Now that’s love.”

According to Mumbrella, complainants argued the vans were “highly inappropriate for children”, “damaging for under age children” and “vulgar”.

One complaint said: “They keep showing a disregard and just change the slogans to something else vulgar or offensive. When will people and children’s rights be protected from marketing material put out by this company. They do it with intention. That is proven.”

The Panel upheld complaints on the basis that the advertisement contained an explicit sexual reference and did not treat the issue of sex, sexuality and nudity with sensitivity to the relevant broad audience and was therefore in breach of Section 2.4 of the code.

This slogan, however, is not merely referencing a sex act- it is trivialising an act of sexual violence against women.

To date, Ad Standards has upheld more than 80 complaints against Wicked Campers, yet Wicked Campers refuses to comply with rulings.

Tasmania, ACT and Queensland have passed laws to deregister Wicked Camper vans if they do not abide by Ad Standards rulings. Collective Shout has called on Victoria, New South Wales, Western Australia and South Australia to do the same.

MPs in South Australia will gather on the steps of Parliament house on Wednesday, 5th December at 9.30 am to speak about the need to take action against Wicked Campers. We encourage our South Australian supporters to attend.

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Sign the petition - together we can end Wicked Campers' mobile misogyny once and for all


Honey Birdette breaches, ignores Ad Standards twice in September

Posted on News by Melinda Liszewski · October 19, 2018 12:50 PM

The Panel noted that the advertisement was in the widow of shopping centres and considered that the relevant audience for this advertisement would be broad, and include children.

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Ad Standards rules against Wicked Campers pornographic slogan

Posted on News by Melinda Liszewski · October 15, 2018 10:58 AM

With no legislation in Western Australia forcing Wicked to comply, expect to see this van again

We CAN change this - sign the petition here! 

"This transport advertisement has a WA registration of 1DEA.616 and with text displayed on the boot stating "I'm here for the *bukakke."

*This sexually explicit term refers to a practice seen in hardcore pornography. 

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"Those things can really take a pounding" Wicked Camper slogan censured by Ad Standards

Posted on News by Melinda Liszewski · September 29, 2018 8:22 PM

With no enforcement laws in place, South Australians can expect to see this van again

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Wicked Campers breaches ad code with "massive" pun

Posted on News by Melinda Liszewski · September 28, 2018 6:28 PM

But with no laws to enforce the ruling, South Australians can expect to see this van again

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