Isuzu Ute Australia is holding an “X rated” competition to promote a new model Ute. Displaying the the text “The New “XRated D-Max” Isuzu is offering “5 hot nights”for “you and three mates” as the prize. Advertising imagery and associated text makes it clear that this prize amounts to sex tourism.

Wicked Campers ignores ad standards again with ‘fat girls are harder to kidnap’ slogan

[UPDATE 23rd April] – Wicked Campers breaches Ad Standards for the fourth time this month

Wicked Campers has once again violated Advertising Standards with its latest slogan “fat girls are harder to kidnap.” The vehicle hire company is a repeat offender, well known for printing vile and degrading slogans on its vans.

What would you do if you found this flyer on your car?

Adelaide resident Rebekah Reilly had heard about Adelaide's "Bikini Massage" parlour and like many residents, was concerned about the nature of the business and the explicit shop front advertising.

When visiting a local shopping centre, Rebekah found that the business had distributed hundreds of flyers to cars in the car park. The flyers featured explicit images and text advertising "bikini massage" services and recruiting "girls" for employment. The flyers were removed by Castle Plaza Shopping centre management following complaints from shoppers.

Melinda Tankard Reist in the Sydney Morning Herald

In December 2008, aged 39, Rachael Lonergan was diagnosed with aggressive triple negative breast cancer.

The Sydney freelance media strategist spent 2009 in treatment with two operations, chemotherapy, radiotherapy and more.
Lonergan considers herself recovered. ''They never say never, but so far, so good,'' she says.

But what continues to make her sick is the way women's breasts are sexualised and objectified by companies who pinkwash their motives by supporting breast cancer charities, especially during October - Breast Awareness Month.

The Ad Standards Board has dismissed complaints against Honey Birdette's shop front "Tasty Treats" ad. The complainant described the ad as highly sexualised, larger than life and situated in a shopping centre between a food court and children's play area. 

Foxtel's publicity stunt highlights failure of Advertising Industry self-regulation

We were recently alerted to a billboard in Sydney advertising the Foxtel Channel "Studio." The billboard featured an image of a man preparing to have sex with a pig.

Spectrum Daiquiri Bar in Brisbane has been the target of an online backlash for naming its cocktails "Winey Bitch" and "Red Headed Slut."

The Ad Standards Board has upheld complaints against Loveables 'Selfies with Besties' ad campaign.

The Facebook ad campaign encouraged participants, including girls aged over 13 years, to upload pictures of themselves 'with their besties' to win a prize. Images that accompanied the campaign included Jennifer Hawkins and other models in their underwear posing for 'selfies.' An accompanying outdoor advertising campaign featured similar imagery on bus shelters and billboards.

The Qld government has announced that there will be an inquiry into outdoor advertising. Submissions have been called for and hearings will be heard.

The Duke Hotel in Adelaide came under fire for their porn inspired in house advertising to promote their range of pizzas.