Trondheim, a city in Norway, has taken action to fight negative body image issues by addressing the barrage of advertising featuring semi-naked models and images that have been digitally altered.
*Update: Westfield and Vicinity Centres have directed Honey Birdette to pull down its highly sexualised signage
Honey Birdette, the sex shop masquerading as a high-end lingerie store has a long history of using pornographic images of women in their shop front advertising. And they've been getting away with it- for years.
Despite Advertising Standards Board rulings that their highly sexualised ads are in breach of codes and standards, Honey Birdette refuses to comply with rulings, even going so far as to post on their Facebook page, "Nobody tells Honey B's when to take down her signage!"
“…not sexually explicit or suggestive, or inappropriate in the circumstances”
- Advertising Standards Board, March, 2016 Case Number 0089/16Read more
Larger than life graphic of woman on the side of a bus 'not overtly sexualised'Read more
Honey Birdette, the sex shop masquerading as a high end lingerie store, continues to blatantly disregard rulings from the Advertising Standards Board in regards to their porn-themed advertising.
Despite the Advertising Standards Board upholding complaints for various large store front posters featuring soft-core porn imagery, including one showing a woman with tape over her nipples, Honey Birdette have highlighted one of the gaping holes in the system of ad industry regulation by refusing to comply with ASB rulings.
So it's no great surprise they've done it again- defiantly.Read more
The Advertising Standards Board has determined that Honey Birdette's Christmas themed advertising - featuring a bound and gagged Santa Claus in shop front windows - is in breach of the advertising industry code of ethics.Read more
Honey Birdette - the sex shop masquerading as a high end lingerie store in major shopping centres, has once again shown exactly why it has been featured on our annual "Crossed Off" list for several years.Read more