“the use of a completely naked woman in a promotion of a fragrance has little relevance”Read more
"I find it deeply offensive that a company has to resort to objectifying females in order to sell a service"Read more
Last week we learned that Mumbrella would be hosting Fiona Jolly, CEO of the Advertising Standards Bureau, for a live chat. Members of the community had the opportunity to submit questions to the ASB using the hashtag #AskAdStandards. You can read our questions and comments below.Read more
It's no secret that the advertising industry's preferred model of regulation, self-regulation, has failed. Despite various government inquiries exploring the many flaws in the current system, as well as condemnation from child health professionals and the Australian Medical Association (AMA) the advertising industry has been given free reign to regulate themselves to the detriment of the community, in particular, children.Read more
"...the reference to “wet dreams” is linked primarily to the competition to win an overseas trip to Dubai"
- Ad Standards Board, apparently not joking.Read more
The Ad Standards Board has dismissed complaints against Honey Birdette's shop front "Tasty Treats" ad. The complainant described the ad as highly sexualised, larger than life and situated in a shopping centre between a food court and children's play area.Read more