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Google has raked in millions of pounds in advertising revenue from videos that exploit young children and even appeal to paedophiles.
One channel which has attracted billions of views on YouTube, owned by the search giant, features clips of sisters aged seven and nine in baby clothes, sucking dummies and being scared by snakes.
According to analysts, the Toy Freaks channel which was shut down by YouTube last week earns the girls’ father up to £8.7million a year, with Google collecting up to a further £7.1million.
Major UK firms including Which? and Iceland responded to the revelation revealed in a probe by The Times newspaper by suspending advertising on the video-sharing site. The row comes after Google and Facebook were criticised for failing to block videos glorifying terrorism.