“bordering on pornographic…the women were being objectified”

Honey Birdette has been ordered to remove objectifying ads in a recent ASB ruling:

“They'd never be able to use those images in prime time to advertise, so why do I have to subject my young son to that imagery when all I wanted was to go get him some new shoes for preschool?”

When will changes be made to the failed advertising self regulation system?

In December last year Honey Birdette released a series of posters for display in their shop windows around the country. Consumers lodged their complaints with the Advertising Standards Board who eventually determined that two of the four posters did in fact breach the code of ethics.

"The Board noted the women’s nipples are covered"

And the Advertising Standards Board says its ok

This is a billboard advertisement in Brisbane for Honey B’s strip club. See that building behind the billboard? That’s a school.