Will this decision be enforced? Of course not

"The Advertiser did not provide a response"

"A form of pornography" 

Disclosure and Harm-naming: Describing Harms suffered in ‘Male Champions’ Shopping Centres

“The heart of The Male Champions of Change strategy involves men of power and influence forming a high profile coalition to achieve change on gender equality issues in organisations and communities.” – malechampionsofchange.org

In previous years, sex shop Honey Birdette Christmas shopfront ad campaigns have typically featured Santa Claus. One depicted the beloved children’s icon on his back being straddled by a lingerie-clad model, another with him tugging at a model’s underwear, and another BDSM-themed scenario shows Santa bound and gagged alongside a model in red lingerie.

It’s safe to say that our expectations for 2018 were low.

Collective Shout campaigns manager Caitlin Roper spoke with Dave Pellowe this week about our campaign against Honey Birdette and how the sexual exploitation of women by companies like Honey Birdette has real-world consequences for women and girls.

The petition calling on shopping centres to take action on Honey Birdette's porn-themed ads has garnered over 70,000 signatures. Keep the pressure up!

Sign the petition here.

By Sherele Moody, founder of the RED HEART Campaign dedicated to fighting violence against women and children. Read the full article at the Courier Mail. 

I can only imagine what is said during a Honey Birdette marketing meeting.

Objectifying Christmas promotion turns heads; stomachs

Campaign to end Honey Birdette's porn-style advertising featured in 10 Daily