[UPDATE] Spotlight new addition to list for Playboy bed linen
You're about to be bombarded. Bombarded with junk mail, TV, radio and outdoor advertising all competing for your Christmas dollar. Before you purchase gifts for your friends and loved ones, lets remember those brands that have excelled in sexploitation this year, the brands and companies that do not deserve your hard earned money. Cross 'em off your Xmas list!Read more
The Ad Standards Board has upheld complaints against Loveables 'Selfies with Besties' ad campaign.
The Facebook ad campaign encouraged participants, including girls aged over 13 years, to upload pictures of themselves 'with their besties' to win a prize. Images that accompanied the campaign included Jennifer Hawkins and other models in their underwear posing for 'selfies.' An accompanying outdoor advertising campaign featured similar imagery on bus shelters and billboards.
Cross'em off your Christmas list
Jingle bells, Christmas is here. Well, it was here around October according to most retailers! But that’s another blog entirely. So it’s time for you to fill the Christmas stocking, Christmas hamper or car boot with goodies again.Read more
The Advertising Standards Board has dismissed complaints against lingerie brand "Lovable."
Loveable had struck a deal with a major eating disorders charity and said it was “dedicated to changing the culture surrounding eating disorders and body image”... “by using happy, healthy models in our campaigns and promotional activities and by continuing to design intimates that are not created to objectify women’s bodies…”Read more
Community speaks out against Lovable body image hypocrisy
Thanks everyone for your involvement with writing to Lovable and posting comments on Collective Shout and Melinda Tankard Reist's blog. We have raised a 'Collective Shout' against the sexual objectification of women and girls and have spoken against Lovable's body image hypocrisy. Today in the Herald Sun:Read more
One man's letters to Lovable cut through PR spin
Yesterday we asked our members what they thought of Lovable's ad campaign in light of their policy to 'change the culture surrounding eating disorders and body image.' We questioned how advertising like this can possibly be culture changing.Read more
Lovable need to hear from you, read this and then tell them what you think
Melinda Tankard Reist writes about more double standards and mixed messages for Body Image Awareness week.
According to its website, Australian underwear brand Lovable says it is
“dedicated to changing the culture surrounding eating disorders and body image”. It does this “by using happy, healthy models in our campaigns and promotional activities and by continuing to design intimates that are not created to objectify women’s bodies…”
I'm sorry, but I'm a bit confused.
Because I don’t understand how you change the culture with advertising like this.Read more