Despite the shopfront advertising content being not only of a sexualized nature but designed to sell sex toys, and located adjacent to a shopping centre playground, the Advertising Standards Board determined that the advertisement “did treat sex, sexuality and nudity with sensitivity to the relevant audience and did not breach Section 2.3 of the Code.”Read more
Tighter scrutiny and accountability recommended
A parliamentary report tabled today has recommended a tightening up of the outdoor advertising industry through a more rigorous system of self-regulation. Outdoor advertising is one of the least regulated forms of advertising yet the hardest to avoid - billboards have a captive audience and cannot be turned off.Read more
Community concerns about the sexualisation of society and the objectification of women should be key principles, says Committee
As published by Melinda Tankard Reist
Last week outgoing Senator Guy Barnett, chair of the Senate Legal and Constitutional Affairs References Committee, tabled the report Review of the National Classification Scheme:achieving the right balance. (PDF)
The report was the result of the first major review to be conducted into the scheme since its introduction 15 years ago.
We say get rid of it altogether
Collective Shout supporters have been blogging on our website and speaking out on our Facebook page about the General Pants Co. advertisements and promotions for new Ksubi line titled 'Sex and Fashion.' As usual, when 'sex' is used as a marketing tool it is women who are stripped down naked and objectified for men's gratification. General Pants Co. have even used keyhole imagery giving the impression of the viewer 'spying' on naked women.
The image on the left is what appeared in the shop windows of General Pants Co. stores in shopping centres such as Westfield, Stocklands and Centro. The image on the right is a picture taken after General Pants Co. 'censored' the advertisement in their shop window.
A supporter alerted us to this billboard via our Facebook page in November 2010. The billboard was located at Logan Village, Queensland.Read more
Guest post from Collett Smart, as published on The Tween Factor.
Students and school staff really enjoy the vibe that a fresh school year provides. New friendships, new uniforms, new teachers, new opportunities! So you would be forgiven for thinking that this sign was advertising back to school stock at a news agency!
As staff and children all over the country came to the end of their Christmas holiday break and began preparing to return to school this month, an adult shop called Love Play in Barkly street, St Kilda chose to warp this period by encouraging school themed fantasies of sex with minors.
Collective Shout speaks out against billboards depicting violence against women and gets results
Collective Shout supporter Patrice had posted a message about this billboard on our community page. We followed that up with a blog post encouraging other supporters to take action by writing to the Advertising Standards Board. The Advertising Standards Board have upheld complaints against Calvin Klein billboards in Sydney and Melbourne. Thanks to all who made their voices heard on this issue. As reported by the Herald Sun:Read more