Three breaches in one month for Playboy sex shop

Ad Standards has issued rulings on a new set of pornified Honey Birdette shop window ads after a series of community complaints. The decisions came just weeks after Honey Birdette attracted its 70th ad violation for breaching the Australian Association of National Advertisers Code of Ethics.

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Six investment firms have (quietly) sold off their Playboy shares after our calls to divest from the global porn empire. They are:

Koala protection trumps safety of women and girls

Last year, we wrote again to a number of super funds invested in sex shop Honey Birdette's landlord shopping centres. We first raised our concerns with them in 2019, and called on them to divest from companies which hosted Honey Birdette's harmful, objectifying, porn-themed ads in their family-friendly shopping centres - read more here.

Honey Birdette whip + paddle ad ruled "not strongly sexual"

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Since launching our Cheeky Waffles campaign, the company along with its customers have come to our pages to defend the porn themed restaurant which sells replica, ejaculating penises while apparently also welcoming kids into its venues.

We've responded below.

Have you seen Honey Birdette's latest ads?

These porn inspired, BDSM themed ads were spotted at family friendly shopping centres across Perth:

In its latest failure to protect community members from exposure to harmful, porn themed ads which objectify women, Ad Standards has ruled against its own panel members in defence of Playboy owned sex shop Honey Birdette’s shop window ad.

Joint submission with the Hon. Nick Goiran MLC on protecting children from harmful, hypersexualised advertising

Shopping centres trade women's + kids' safety for porn company profits

In 2017, Westfield told us they "heard" our objections to sex shop Honey Birdette's floor-to-ceiling, objectifying, porn themed Santa ads displayed in their family malls.

It’s that time of year again! Every year in the lead up to Christmas we release our Crossed Off list – an annual blacklist of corporate offenders who objectify women and sexualise girls for profit.

These companies - some we’ve been exposing for years - continue to flog their sexist and harmful products and services and refuse to change their unethical behaviour. That’s why we’re asking our supporters to once again vote with your wallets and send the message: sexploitation doesn’t sell.

Boycotting the companies below will also demonstrate you care about Corporate Social Responsibility and choose to spend your Christmas dollars ethically. And see below for companies you can spend your money with in good conscience!