Here’s the announcement Change.org - who we have partnered with in our campaign against Diva - sent out to everyone who supported our petition calling on the fashion company to stop flogging porn-themed bling to little girls. The petition is close to reaching 7000 signatures. Thank you to all who supported us. We couldn’t do this work without you.

Keep the global brand of the porn industry off our girls - boycott Diva

Does that include Hef's 9pm curfew?

The Easter Bunny described as 'sexy' by Hugh Hefner

Collective Shout supporter Emily has alerted us to Playboy's latest product placement, kids Easter Film 'Hop.' Like many others will do on the school holidays, Emily had taken her child to see the film.

Emily writes:

We summarise the response received from Adairs and Bras N Things following complaints about Playboy merchandise

"I sincerely apologise for any offence we may have caused you, this of course was never our intention."

It is not about an individual's feelings on the matter, but about the nature of what Adairs is promoting. Playboy is a brand of pornography.

"At Adairs we pride ourselves in creating furnishing options to appeal to all of our customers. We chose our new Mansion collection to cater for our customer who is looking for something a little more fun and glamorous."

Another retailer jumps into bed with Playboy

We wrote last week about how the Playboy brand is now adorning bed sheets from homewares and manchester retailer Adairs and how this is an example of the mainstreaming of Pornography. A Collective Shout supporter has today alerted us to Bras n Things latest promotion.

The global brand of the sex industry on your bed sheets

This is the new Playboy 'Mansion' Collection now available at Adairs. A friend received the promotion via email and forwarded it to us.