Ad Standards transmits abusive advertiser responses to complainants via case reportsRead more
"Bubba Pizza has made the decision to cease the printing of pizza boxes with the term ‘ball and chain’ and will be withdrawing these boxes from circulation immediately."Read more
“When you’ve had it up to here with the old ball and chain”
Yesterday, we received this image of a pizza box from Bubba Pizza, a Melbourne-based pizza franchise.Read more
The Ultra Tune brand has become synonymous with misogyny and sexist portrayals of women in its advertising over many years. We have documented the company’s use of degrading gender stereotypes, its vilification of women resulting in multiple Ad Standards’ rulings against it and the engagement of known perpetrators of sexual assault and domestic violence in the production of its ads.
Ultra Tune's sexist ads were broadcast during the Australian Open, including the women's matches, serving to undermine the public's celebration of women in elite sport.
Last month, we wrote to Craig Tiley, CEO of Tennis Australia and Tournament Director for the Australian Open, who is also a Male Champion of Change to "end everyday sexism", and asked him to inform Channel 9 that he did not want Ultra Tune to be represented as a sponsor of his tennis-related events. We have not received a response.
Click here to read the full letter.
British lingerie brand Agent Provocateur, known for its sexualising ad campaigns, has released a commercial featuring elite female athletes in lingerie. The ad includes gymnast Georgia-Mae Fenton, climber Sasha Digiulian, pole vaulter Alysha Newman and hurdler and sprinter Queen Harrison Claye.
The ad shows slow panning shots of the women’s g-string clad backsides, close ups of women’s bouncing breasts and bodies, as well as footage of the women competing, still wearing lingerie.Read more
"In a world where lesbians are harassed and attacked for our sexuality, for not being available to men, this is a dangerous game to play with lesbian lives."Read more