"“…‘hot’ is an imprecise term… ‘hot girls’ does not clearly identify any group of women who could be considered to be unfairly treated"Read more
Take Action against sexist promotions
Via Yahoo7 News
A Sydney pub has been slammed for its "sexist" promotion offering free meals for "hot" women.
The former family-friendly pub, Petersham Inn, in Sydney's inner west, has recently transformed into an American-style sports bar, including an adult entertainment venue featuring strip shows.
UltraTune are at it again.....here is their sexist ad campaign for 2016Read more
*content warning* porn inspired advertising images
Here are some examples of how Ja feel (clothing label for guys) advertise their brandRead more
We were recently alerted to a petition started by students from a Melbourne girls school. The petition calls for Klara Cosmetics to pull its "just kiss me don't ask" ads which also includes the phrase "Be passionate and leave no evidence."Read more
Car parts and service chain Ultra Tune are facing a flood of complaints on social media in response to its sexist ‘We’re into rubber’ TV commercial. The BDSM themed ad for car tyres depicts two rubber-clad dominatrix women brandishing a whip and feigning sexual arousal as they caress the tyres, while a male employee smiles and nods to himself, signifying his enjoyment.
Ultra Tune’s Facebook page has become overrun with complaints by men and women who have seen the commercial, pledging to not have their car serviced at Ultra Tunes while women are depicted as “fetish objects” to sell products and services.Read more
More sexploitation from a repeat corporate offender
[UPDATE] The Ad Standards Board has upheld complaints against Lynx. Read more.
A Revised version of ad is now appearing on television. If you've seen the new ad you can submit a complaint here.
Men's deodorant brand Lynx - owned by Unilever - has added to it's ongoing list of degrading ads with the company's latest promotion, "Lynx, cleans your balls."