'We cannot end violence against women without addressing the cultural drivers which normalise and fuel it.'

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November 25 is International Day for the Elimination of Violence Against Women. It marks the first of 16 days of activism to raise awareness about male violence against women and amplify the global call to end it.

In our decade of work to end sexual exploitation we’ve repeatedly highlighted the links between a culture which glamourises violence against women - in advertising, marketing, products, music and film - and societal attitudes which tolerate it. We cannot end violence against women without addressing the cultural drivers which normalise and fuel it.

"We'll be working closely with our suppliers to ensure this does not happen again"

Our annual list of corporate offenders who don’t deserve your Xmas dollar!

As our loyal supporters know each year in the lead up to Christmas, we release our annual blacklist of corporate offenders- companies that have objectified women and sexualised girls to sell their products and services throughout the year.

Target and Kmart have pulled video game Grand Theft Auto V (GTA V) off shelves over controversy about the game’s depiction of violence against women.

The stores responded to a change.org petition that gained more than 44,000 signatures.

“It’s a game that encourages players to murder women for entertainment. The incentive is to commit sexual violence against women, then abuse or kill them to proceed or get ‘health’ points – and now Target are stocking it and promoting it for your Xmas stocking,” the petition said.

After Target pulled the game from stores, Kmart followed suit and issued a statement saying, “Following a significant review of all content in Grand Theft Auto Games Kmart has taken the decision to remove this product immediately… Kmart apologises for not being closer to the content of this game.”

Thank you for helping make this win for women and girls possible!

A Melbourne woman has had enough of corporates sexualising children and has channeled her anger into activism. Whilst shopping for shoes for her little girl in Target she realised a range of the children's ballet flats had heels on them. She then went into Big W and noticed they too had similar heeled ballet flats for little girls. 

From the Target website

From the Big W website starting from size 6 (for an 18 month old) 

Now confirmed - Kmart pulls GTA 5 from shelves. 

Media Release

Grand Theft Auto 5 fuelling the epidemic of violence against women, say survivors in petition signed by over 40,000 people.

[UPDATE] Target and Kmart have pulled the game from sale, will Big W do the same? 

Corporate offenders of 2013

The festive season is here. You only need to look at the latest shopping centre catalogues, online stores and even your facebook news feed to see that companies are working hard to compete for your Xmas dollar.

But lets not forget which of these companies have used sexploitation to flog their products in 2013! Before you buy gifts for friends and family, check our list. Vote with your dollar and boycott companies that have sexualised children and objectified women for profit in 2013.

Melinda Tankard Reist in the Sunday Herald Sun Aug 19 2012

Also published at www.melindatankardreist.com

Last Friday, Ana Amini, a Port Macquarie mother and primary school teacher, posted a few lines on Target’s Facebook page lamenting the lack of age-appropriate, non-sexualised clothing for her daughter,8. She said they had lost her as a customer.

Six days later  the comment had attracted more than  72,000 ‘likes,’ and drawn thousands of responses from others concerned about scaled-down versions of adult fashion for girls.