Fourteen years ago a small band of women came up with an idea

A couple of landmark reports had come out on the harms of sexualising girls. Melinda Tankard Reist wrote a book – Getting Real – on the issue. People were asking: ‘What can we do?’

So we met to discuss it, bringing our backgrounds in journalism, women's health, aid and development, eating disorder treatment and education to the table.

The rest is history. 

See our most recent wins below or click here for an A-Z list of wins and past campaigns.


Our annual ‘Wins and Highlights’ wrap up Social media age limits, porn age verification trial, sexist ads and products pulled, child sex abuse dolls sellers...

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Honey Birdette pornifies breast cancer for profit - again For six years running, we have exposed Honey Birdette exploiting breast cancer for profit. This year,...

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Peppers Soul Surfers Paradise has cancelled the booking of OnlyFans porn star Kay Manuel who planned to film porn content using the bodies of ‘barely...

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Trinity Financial Advisors has dumped all Playboy shares following our call to divest from the pornography empire. The Ohio-based company first reported ownership of Playboy...

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Last month we reported that Chinese online marketplace Temu was selling child sex abuse dolls, torsos and disembodied doll heads - all marketed for men’s...

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*Update - WIN! Revolution Beauty quietly deletes images from social media platforms* UK-based cosmetics company Revolution Beauty has been slammed on social media for its...

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Global online marketplace Etsy has announced a new policy banning pornography, sex dolls and incest-themed content. While the new Prohibited Items Policy comes into effect...

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Our campaign won in less than two hours This morning we posted these sexist stubby holders emblazoned with images of topless women which appear to...

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Ad Standards upholds complaints against sexist ads If you thought that by the year 2024 we would have moved past using women’s objectified bodies to...

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We recently discovered that Pinterest was hosting content that exploited and sexualised teen girls. A user had created a board called 'Teen cameltoes' and was...

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You can defend their right to childhood

A world free of sexploitation is possible!

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