Fourteen years ago a small band of women came up with an idea

A couple of landmark reports had come out on the harms of sexualising girls. Melinda Tankard Reist wrote a book – Getting Real – on the issue. People were asking: ‘What can we do?’

So we met to discuss it, bringing our backgrounds in journalism, women's health, aid and development, eating disorder treatment and education to the table.

The rest is history. 

See our most recent wins below or click here for an A-Z list of wins and past campaigns.


SONY has blocked the Western release of an 'adult role-playing game' that saw the player undress schoolgirls and fondle their breasts while on a quest...

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Naomi, a 13-year-old Melbourne student, saw this large billboard advertising DFO with the catchline: ‘Starving for Style’. She knew it was wrong, and got her Mum to...

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Honey Birdette has been ordered to remove objectifying ads in a recent ASB ruling:

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With your support, Collective Shout has continued to challenge sexploitation at every level during 2016. It is because of our supporters all over the country...

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For a long time, I have been troubled by the mere presence of TV screens in public areas. It seems that these days every restaurant,...

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"Love you long time" girls jumper pulled from sale. But what else are they selling?

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**UPDATE** WIN! Rusty withdraws "Missing Pants" ad campaign A representative from Rusty made the following statement in an email to one of our staff members:...

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"We have a proud culture of supporting women"

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[Update] Win! Jeff Allen left the country and his visa was revoked

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"How on earth do you think this is acceptable to sell knowing a large percentage of your customers are teens?"

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You can defend their right to childhood

A world free of sexploitation is possible!

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