Ten years ago a small band of women came up with an idea

A couple of landmark reports had come out on the harms of sexualising girls. Melinda Tankard Reist wrote a book – Getting Real – on the issue. People were asking: ‘What can we do?’

So we met to discuss it, bringing our backgrounds in journalism, women's health, aid and development, eating disorder treatment and education to the table.

The rest is history. 

See our most recent wins here or click here for an A-Z list of wins and past campaigns.


Just one week after Melinda Tankard Reist wrote about Woolworths promoting the Lynx Lodge, Woolworths has agreed to withdraw from the Lynx Lodge promotion. Lynx...

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Club had been refused on 'three separate occasions' As reported on the Gold Coast news: RACING Queensland has banned the Gold Coast Turf Club from...

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Bonds withdraws all 'bra like' products in girls sizes 6 and 8. We are delighted to have received this media release from Bonds this afternoon...

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Advertising Standards Board upholds complaints against 'Have an Affair' billboard The Advertising standards board has upheld complaints against Ashley Madison 'Have an Affair' billboard. Ashley...

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You can defend their right to childhood

A world free of sexploitation is possible!

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