Collective Shout releases annual blacklist of repeat corporate offenders
Collective Shout today announces the release of its annual ‘Cross em off your Christmas list’ – a selection of companies to boycott this Christmas for objectifying women and sexualising girls for profit.
The grassroots campaigning movement first launched the list in 2010.
The 2018 line-up includes:
Westfield for failing to take action on resident sex shop Honey Birdette, which openly defies Ad Standards rulings against porn-themed window displays. Westfield (owned by Scentre Group) has ignored a 65,000 strong petition.
Cosmetic company Frank Body for targeting teen girls through its ‘Send Nudes’ lip tint . The company has ignored the protests of Melbourne schoolgirls who spoke out about normalising the harassing refrain girls endure from boys, often daily.
Wicked Campers for its long history of degrading and sexist slogans – some even advocating murdering women - on hire vans, also in breach of Ad Standards.
Ultra Tune for its sexist advertising and hiring high profile men with histories of rape, physical violence and domestic abuse to star in their ads.
Campaigns manager Melinda Liszewski said research demonstrated a connection between the way women and girls are portrayed in advertising and the impact on attitudes towards women and their treatment. A 2015 meta-analysis showed objectified portrayals of women led to a ‘diminished view of women’s competence, morality and humanity.’ [Media and Sexualization: State of Empirical Research, 1995-2015, Ward LM, The Journal of Sex Research (2016)]
"These companies are harming women and girls, demonstrating a lack of corporate social responsibility. We can't let them get away with it."
Find the complete list here.
November 18, 2018