Why does Supre treat little girls this way?

As a result of a raft of complaints over its “Santa’s Bitch” and “North Pole Dancer” t-shirts, Supre’s Karen Hermann told us, in writing, that “Santa’s Bitch” would be removed. But Supre was playing fast and loose with the truth. They didn't get rid of the shirts, they dropped the price.


And now they are flogging this “Pussy Power” tee for $7.50.


Supre, why would you use a porn inspired title for women’s genitals as the slogan for girl’s clothing? Will a 10,11 or 12-year-old girl, perhaps drawn to the image of the little black cat, understand how wearing such a shirt could be interpreted; the message it could send in a culture which already treats young girls as hot and sexy mini women?

Why would you put her at risk like this? And don’t tell us you had in mind soft cuddly kittens.

This isn’t a store where adults get their clothes. It’s a cheapie chain frequented by flocks of young girls who should be allowed to enjoy their few short years of girlhood without being targeted as walking billboards for pornified messages about who girls are and what they are good for.

This is what Jackie thought of Supre:


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