*Update: Jay Jays responds and cancels all orders for porn T-shirts.
*Update 2: Jay Jays has now confirmed it will continue selling current stock until sold out. Scroll down page for Jay Jays contact details.
Youth fashion retailer Jay Jays has recently been found to have exploitative imagery on their T-shirts in store and on-line.
One of our supporters took to Facebook to call them out on their sexist products and said:
Calling Jay Jays to step up and stand up against the exploitation of girls and women, by stopping to sell sexualised clothing to teenagers and adults! Stop participating in the objectification of girls and women to sell your products!
I invite you to sign Collective Shout's Corporate Social Responsibility Pledge.http://www.collectiveshout.org/corporate_social_responsibility_pledge
One of the images features a topless woman at a car wash with the word "dirty" across the front.
An organisation called Our Watch has been established to drive nation-wide change in the culture, behaviours and attitudes that lead to violence against women and children.
Their website discusses the underlying causes of violence against women.
What are the drivers of violence against women?
We now know there is no single cause of violence against women. However, research and evidence show the key drivers to be low support for gender equality and adherence to rigid gender roles and stereotypes. These two factors, particularly when combined with broader support for violence, foster the conditions for violence against women to occur. Gender inequality is the core of the problem and it is the heart of the solution.
How can Jay Jay's continue to push products that contribute to this epidemic of violence against women?
Jay Jays is owned by The Just Group, which operates 7 brands: Jay Jays, Just Jeans, Jacqui E, Portmans, Peter Alexander, Dotti and Smiggle. The Just Group operates over 1000 stores throughout Australia, New Zealand, Singapore & the UK and employs more than 6,000 people.
Let them know that you're #NotBuyingIt
Contact Jay Jay's:
Via Instagram
Via Facebook
Via their website
Via Twitter
Just Group
P.O Box 2196
Richmond South
Victoria, Australia, 3121
Australia 1800 652 187
We invite Jay Jay's to sign our Corporate Social Responsibility Pledge
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Jay Jays has been one of my teens’ favourite stores. As both a psychologist and parent of teenagers I informed them that we will not be purchasing Winter clothing from them, until these t-shirts are removed. Failing that we will be heading to other retailers for our Winter shopping.
Thanks so much for alerting us Collective Shout
Collett