Roxy's new campaign promotes women's strength, not sex appeal

It was in 2013 that women’s surf brand Roxy was slammed for their sexist “all sex no surf” Pro Biarritz trailer.

Unilever take pledge ditch the sexism. Do we buy it?

"It's time to challenge and change how we portray gender in our advertising" - Unilever marketing officer  Is this really happening? We hope so. Unilever has...

Cross'em off your Xmas list 2013

Corporate offenders of 2013 The festive season is here. You only need to look at the latest shopping centre catalogues, online stores and even your...

Cross'em off your Xmas list 2012

[UPDATE] Spotlight new addition to list for Playboy bed linen You're about to be bombarded. Bombarded with junk mail, TV, radio and outdoor advertising all...

Lynx hits the jackpot: sexist, racist and ageist

More sexploitation from a repeat corporate offender

ASB upholds complaints against Lynx 'Rules of Rugby' ad

Unilever complains Collective Shout encouraged complaints

Don't give sexploitation companies your xmas dollar

Cross'em off your Christmas list Jingle bells, Christmas is here. Well, it was here around October according to most retailers! But that’s another blog entirely....

Win! Lynx pop up spa promotion rejected: Sydney Lord Mayor exposes Lynx's tricks

Lynx's event application 'misleading and inaccurate' Sydney City Council rejects Lynx's application for a second event Collective Shout supporters have today received letters from the...

Win! Woolies withdraws from Lynx promotion

Just one week after Melinda Tankard Reist wrote about Woolworths promoting the Lynx Lodge, Woolworths has agreed to withdraw from the Lynx Lodge promotion. Lynx...

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