Objectification is the process by which a person comes to be treated as a commodity or an object for use, rather than a human being with a personality, feelings, needs, dignity and rights.
Sexual objectification is where a person is objectified for the purpose of the sexual gratification or use of another.
In her TedX talk, Dr Caroline Heldman illustrates how the objectification of women has escalated, how we have become inured to its damaging effects and what we can do individually and collectively to demolish the paradigms that keep us from a better world.
More research in Objectification can be found here.
See articles tagged 'objectification' below.
Nov 19, 2015
Nancy Sinatra once famously said that boots were made for walking but shoe brand Windsor Smith’s advertisements have instead raised concern amongst consumers. These ads specialise...
Nov 13, 2015
There's a quote we refer to often at Collective Shout headquarters - 'Silence is the language of complicity, speaking out is the language of change"...
Nov 12, 2015
Click here to read the Ad Standards Board case report
Oct 20, 2015
Click here to lodge a complaint with Advertising Standards Board about this billboard on Hoddle Street Melbourne (In front of Hungry Jacks). To see more...
Oct 05, 2015
US chain Carl’s Jr, notorious for their porn-themed television commercials, is opening their first restaurant in Australia, with the brand declaring their intentions to continue...
Sep 22, 2015
Collective Shout takes credit for hastening Zoo’s demise: Coles dumping title was ‘catastrophic for sales’
Sep 15, 2015
If their product and service was any good, they wouldn't need sexual objectification to sell it Sydney venue 'Cruise Bar' hired nude female models to...
Aug 18, 2015
"Other young women in my work force will no longer have to put up with selling a magazine that promotes rape culture" A petition calling...
Jul 08, 2015
*content warning* porn inspired advertising images
Here are some examples of how Ja feel (clothing label for guys) advertise their brand
Jun 04, 2015
Over the last few weeks, there have been various news media articles documenting the harmful impacts of pornography on young people.
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