Sign petition! Tell Coles and Woolworths to bin all-ages porn mag Zoo Weekly

Click here to sign view petition! (Now closed)

[UPDATE] We Win!

Coles to bin Zoo mag after employee complaints - "Other young women in my work force will no longer have to put up with selling a magazine that promotes rape culture" - Read more here. 

Bauer Media axes sexploitation mag Zoo Weekly

Zoo shuts down: one less vehicle for sexism and promotion of male entitlement

Goodbye Zoo Weekly, you won't be missed

We're calling on Woolworths to live up to its corporate philosophy of 'doing the right thing'

Sign and share the petition today! 


Contact Woolworths - urge them to take a stand for women and girls and #binzoomag Twitter: @Woolworths Website: Woolworths

Contact Coles - say thanks for making the decision to #binzoomag Twitter: @Coles Website: Coles


Screenshot_2015-05-08_14.20.33.pngI’m a 23 year-old woman trying to navigate my way around a culture that is surrounded with porn, sexualisation and objectification of women and enjoy healthy, respect-based relationships with men. But how is that possible when so many of them are being fed a diet of porn and violence including in magazines like Zoo Weekly read by thousands of boys every week?

I want this to change. Why should our major supermarket chains supply this magazine which promotes the abuse of women like me?

Boys can find advice like this:

“You think your girl’s so dewy­eyed she’s never sucked dick before? She knows how it works…. Is your girlfriend a bunny rabbit? A fragile rice­paper arrangement? No? Then how about you let her know she’s being f**ked?... she’ll like you taking charge like a real man.”


‘If the object of your affection is drinking, that’s already a point in your favour… you want to pick the “loosest/skankiest” one of the lot and fetch her a drink…separate her from the flock. You’re off alone, boozed-up and charming — these are three green lights!’

Zoo Weekly recently came under fire, but not for publishing quotes like this one. It was recently forced to remove advertising for its ‘ANZAC commemorative edition‘ after the Department of Veteran Affairs threatened fines.

I was stunned at how quickly Zoo could be pulled into line on the ANZAC issue, while its abusive portrayal of women goes on with no action taken.

Where are the fines for the ongoing sexual exploitation of women and girls? Where is the punishment for contributing to a culture that is hostile and threatening to women? Where is the outrage? 

Zoo Weekly is promoting attitudes that put women and girls at increased risk.

A study comparing lads’ mags (including Zoo) and statements from convicted rapists found that many people could not distinguish the source of the comments. That is, Zoo Weekly uses the same language as rapists in their magazine.

Other disturbing content from Zoo Weekly includes:

  • Tips for using alcohol to coerce women into unwanted sex
  • Encouraging readers to send in pictures of their girlfriends breasts for a chance to win breast augmentation surgery
  • Their 2012 Hottest Asylum Seeker competition, encouraging female asylum seekers to send in sexy pics
  • Photoshopping the head of Greens Senator Sarah Hansen-Young onto the body of one of their half naked models after she refused to pose in their magazine
  • Sharing a photo on their Facebook page of a woman’s body cut into two pieces, asking fans which half they would prefer and why (theresponses from men were sick)
  • Sharing sexualised images of girls who appear underage on their Facebook page lifted from teen porn websites
  • Ads in Zoo promote explicit phone sex lines, some with images depicting ‘school girls home alone.’  

And all of this is classified as ‘men’s lifestyle’ - there are no age restrictions on who can purchase Zoo.  Recent market data showed that 36,000 boys aged 14-17 are among its readership. The magazine openly states that "men" aged 16-40 are their core target.Zoo brainwashes boys into believing that women must submit to their sexual demands, otherwise they aren’t ‘man’ enough.

Zoo Weekly is promoting attitudes that put women and girls at increased risk. In Australia, violence against women has become a national emergency, with up to two women being murdered by their partners each week. Magazines like Zoo promote attitudes that lead to violence against women.  They should have no place in supermarkets.

I have seen and experienced first hand the detrimental costs of what this magazine endorses not only in my life and the lives of other young people, and I want to see change.

What chance does my generation, the generations above me and the generation below me who are growing up and being brainwashed to believe what is endorsed in this magazine is normal and ok, actually have? 

Zoo Weekly didn’t cross the line with Anzac Day, it crossed the line a long time ago. Condemnation of Zoo Weekly must extend to its sexual exploitation of women and its sick and predatory grooming of young boys too.

Coles and Woolworths, as our major supermarket chains you pride yourselves on being family stores with a strong commitment to community values. It’s time for you to stand up for the wellbeing of women and girls and against discrimination, harassment and violence. We need to take a stance and make it known that these issues are real and it’s only going to get worse if we as a society keep normalising it.

Please stop profiting from selling Zoo and remove it from your stores immediately.

Click to sign

Read more about what Zoo Weekly pushes to teenage boys - Inside Zoo Weekly

Take the Quiz - Rapist or Lads mag, who said it? 

Paula Orbea at Questions for Us asks - Should supermarkets be selling soft porn? 

Zoo Identity: the portrayal of women in Zoo Weekly

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  • Rick Myles
    commented 2015-09-08 19:54:47 +1000
    This photo was taken about 5pm on the 8th September, 2015. I don’t know who told you that they’re going to take it down, but it looks like this is not trickling downstream to the actual stores. Have a look at this:
    It looks like we’ve been sold a “dummy-pass” here, because it’s there, it’s blatant, it’s at eye-level for a 5yo, and it’s right next to the toy section so everybody gets an eyeful.
    Please do something!? You’re the only person that’s made any headway with this argument! I made a choice in my life to not have this stuff rotting away my brain, and they’re not respecting that!
  • Ross
    commented 2015-07-29 20:57:53 +1000
    There is a number of things that you said here are concerning.

    Zoo magazine brainwashes teenage boys…..does it? It is a big claim. Where is your proof that it has the effect of brainwashing that you speak of? If you have no evidence that it does brainwash teenage boys, then why state it as fact when it is mere fear or conjecture.

    There is some real rubbish in female orientated magazines such as Cleo, Marie Claire and Cosmo. But ask any female and the stock answer is usually “I know, but it is something to flick through” or “Yeah mostly it is but has a few interesting bits in it sometimes”.

    Something like 50 shades of Grey, whilst a big hit with females and read by all ages detailing apparently some very explicit things, was not censored.

    The truth is that males CAN be discerning in exactly the same way as females in what they read. Men may not really go for exact gossip, tips and so forth that women do and magazines catering to men are going to appeal to men NOT women and if you do not understand or appreciate them….so what?

    I do not understand or appreciate Cosmo, Cleo or Marie Claire. Instead of getting in a rage over them, do you know what I do? I do not purchase them. I don’t read them. If I flick through a random one and find something I do not like, more fool me. It is not made for me and I am not the target audience.

    This is NOT Rape Culture, it is outrage culture.

    You are not interested in protecting women you are interested in taking away men’s magazines. It is like that GTA 5 thing again. It is not that the people petitioning were gamers themselves or likely to ever buy the game themselves. The thought tough that the game existed on the shelves was too much for them. It was not enough for them not to buy it, they had to stop anyone from buying it. They had to remove choice.

    This thing with this Tyler guy. I do not know him. I am not a fan. I dare say if he sings rap, then that is not something I would be interested in. Therefore I am not going to listen to him or attend any concert he would sing in. You know what I would not dream of doing? Stopping him from allowing other to listen to him. I think it is ridiculous to do so.

    The thing with the “that offends me” line of reasoning is…“so what?” I am offended that you and others are so easily offended. So who’s offence now is given more weight? Do we rock, paper, scissors to find who wins the offence contest?

    Allow people to have different views and values. This is no better than stating your religious belief or non-beliefs is better or your sports team is better. YOU and YOUR beliefs are no better than someone else’s and you have no right censoring them and forcing your will on them.
  • Melinda Liszewski
    commented 2015-07-28 22:50:30 +1000
    Strong feelings about Zoo magazine possibly moving a few stores over! I’m pleased to see that you’re at least acknowledging that it is pornography. Perhaps it should be treated as such and sold elsewhere Barret, wouldn’t you agree?

    Well here is an article showing that rapists and lads mag readers have more in common than we’d like to think:

    We’ll have to use the way back machine for some of the other requests you’ve made. On separating her from the flock:

    If she’s already drinking thats a point in your favour:

    The rest you can see here:
  • Barret Somerville
    commented 2015-07-28 22:27:13 +1000
    This is fucking retarded, this kind of censorship needs to stop.

    Why do you hate porn?? do you have any sources for the claims you are making on the articles from zoo magazine??

    You people that try to control media based upon nothing but outrage pisses me off to no end, you should be ashamed of yourselves.
  • Geraint Duggan
    commented 2015-06-11 09:21:39 +1000
    Treat people with equal respect
    Act with integrity at all times
    Always be accountable for your actions
    Show pride in, and passion for, our brands and heritage

    From the values and culture web page of Bauer Media, publisher of Zoo Magazine.

    Really Bauer? Really?
  • Amanda Vaivao
    followed this page 2015-05-13 14:02:43 +1000

You can defend their right to childhood

Everyday our young people are exposed to more brands continuing to sexualise girls and objectify women. You can bring change to this sexploitation, stop companies from degrading women and prevent its devastating effects on young people.

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